Millennium Monitor, unlock the future

Millenium Monitor logo Millenium Monitor

Change is the law of life. And those who look only to the past or the present are certain to miss the future.

- John F. Kennedy

Qual and Quant research into Australian's lives.

It was born at the turn of the Millennium and is now into its 4th iteration. Qual and Quant

2012 Millennium Monitor:

  • It is a unique social trends monitor that has been running since 1999.
  • It is Australia's biggest picture research.
  • Understands how Australians are feeling about the mood of society today.
  • Predicts the long term direction for Australian society.
  • Provides direction for organisations, categories, brands on how best to position themselves for the future.
Millenium Monitor diagram

The 2012 Millennium Monitor Qualitative Research:

12 focus groups across the country
Millenium Monitor diagram
Millenium Monitor diagram
Large scale 20 minute online survey
Millenium Monitor diagram
2,500 Australians were interviewed in July 2012
Millenium Monitor book

Millennium Monitor Book:

  • Colmar Brunton social change model: the theory
  • Examples of different eras from past cycles
  • Where we are today
  • Where we are going and when
  • What this means for Australian brands
  • Steps to brand success
  • Cultivating receptivity and strategies for the future

The Workshop.

  • What's the pattern of social change over the long term?
  • What does this mean for the future?
  • How can we future-proof our brand success?

Those who re-invent will be the heroes.

Rebellion is coming.

Colmar Brunton Millennium Monitor:

"Millennium Monitor: unlock the future" presents a detailed understanding of Australia's social mood and how it changes

If you would like to purchase the Millennium Monitor book, or organise a workshop, please contact your local office.


  • Book only, $3,000 ex. GST
  • Book and customised workshop, analysis and topline report, $10,000 ex. GST
email us

Contact us by email:

phone us

Colmar Brunton office:

Melbourne: P +61 3 8640 5200
Sydney: P +61 2 8873 0888
Brisbane: P +61 7 3026 3000
Canberra: P +61 2 6249 8566
Adelaide: P +61 8 8373 3822